Supermodel powerhouse Kate Moss joins forces with Los Angeles-based Anine Bing once again for the brand’s fall 2024 campaign. This season, the spotlight shines on the Elly crossbody bag, a sleek and stylish must-have.
Featured prominently in the imagery, the Elly boasts a sharp silhouette and sleek construction, with a luxurious 14k gold buckle. The black style from the purse brand exudes understated elegance. It comes in two covetable options: spazzolato and croco-embossed leather.
Anine Bing Fall 2024 Campaign
Moss showcases the Elly bag’s versatility, effortlessly pairing it with a minimalist wardrobe that includes a boxy brown jacket, nautical-striped tee, and relaxed suiting. The look is effortlessly chic, perfect for those who prefer subtle sophistication over loud statements.
Behind the Elly bag’s chic design is a powerful inspiration. Anine Bing reveals, “I have always dreamed of creating an iconic handbag that would serve as the ultimate symbol of the ANINE BING brand, which led to the making of the Elly Bag.”
As it turns out, the name Elly holds a special significance for the designer. “I named this style after my grandmother Elly, who is my greatest inspiration. I hope you love it as much as I do.”