Liu Wen Takes Over for PUMA Collaboration Campaign

Joanna Elizabeth

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Published June 24, 2020

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Updated June 26, 2020

Liu Wen stars in PUMA x Liu Wen spring-summer 2020 campaign.
Liu Wen stars in PUMA x Liu Wen spring-summer 2020 campaign.

Since her first PUMA advertisement in 2016, Liu Wen now collaborates with the activewear brand for the spring-summer 2020 season. Lensed by Li Qi, she appears in multiple forms in these dynamic campaign images. Liu designs the Future Rider sandals in black and white. Dan Cui styles her, and a 1980s inspired silhouette pairs well with oversized tees and colorful bikers shorts.

Related: Liu Wen Embraces Bold Silhouettes for Vogue China

PUMA x Liu Wen Spring/Summer 2020 Campaign

PUMA x Liu Wen unveils spring-summer 2020 campaign.
PUMA x Liu Wen unveils spring-summer 2020 campaign.
Model Liu Wen teams up with PUMA on a spring-summer 2020 collaboration.
Model Liu Wen teams up with PUMA on a spring-summer 2020 collaboration.
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