Lou Doillon delivers Parisian elegance in Massimo Dutti’s latest bag edit, Rooted Heritage. Shot in black and white, the images highlight the label’s refined tote bags in Nappa leather and suede.
Massimo Dutti Rooted Heritage Bag Edit
Each frame captures Doillon’s signature French nonchalant allure, balancing relaxed tailoring with minimalist silhouettes. Set against the streets of Paris and classic Haussmannian interiors, the imagery feels intimate yet refined.
Lou leans against a grand stone monument, dressed in a slouchy, oversized suit with polished loafers. Indoors, she lounges on a curved white sofa, draped in a slip dress, her leather tote casually resting beside her.
A highlight of the series is Doillon on a wrought-iron balcony, framed by floor-to-ceiling windows, holding a suede tote that blends into the city’s muted palette. Whether styled with a sharply tailored blazer or paired with laid-back essentials, the bags make chic everyday looks.
