For its spring-summer 2022 denim campaign, Mango focuses on eco-friendly styles. All of this season’s designs are made with sustainable characteristics. The images were shot on location in the Canary Islands and star real-life couple Andreea Diaconu and Simon Nessman, as well as Devyn Garcia. All the models have previously appeared in Mango campaigns. Shot against a natural backdrop, jean shirts, jumpsuits, and dip-dye details stand out.
Mango Denim Spring 2022 Campaign
This collection features denim for all genders, ages, and sizes. They employ EcoWash, which uses specific software (EIM) to measure the environmental impact of jean washing and finishing operations in terms of water and chemical use. The entire collection is based on urban denim, with vibrant colors like pink and yellow.
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Mango is also accelerating its sustainability goals in collections after attaining the Committed designation on 80% of its clothing. In just one year, Mango has nearly doubled its share of sustainable clothes.
To reduce plastic usage, Mango initiated a project in late 2020 to replace plastic packaging with paper bags, becoming the first major Spanish apparel brand to do so. The company’s goal is to eliminate all plastic bags from its supply chain gradually. Mango will be able to stop using roughly 160 million plastic bags annually.
