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Massimo Dutti kicks off 2025 with its January style guide, called SOHO, featuring a polished yet relaxed vibe. The collection, modeled by Quinn Mora, brings a West Coast vibe to contemporary fashion. From cozy knits to tailored separates, the lineup emphasizes versatility.
Massimo Dutti January 2025 Lookbook

One standout look features a diamond-patterned cardigan paired with dark trousers, creating a sleek yet approachable outfit. Another captures casual elegance with a plaid maxi skirt and a simple black top, accessorized with a bold velvet bag.
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Layering is also clear in a suede jacket styled with straight-leg jeans and loafers, a nod to laid-back refinement. Chocolate brown, deep greys, and beige dominate the palette, offering a harmonious mix of neutrals ideal for both day and night.
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The collection is rounded out with statement outerwear and wide-leg trousers. From transitional workwear to weekend staples, Massimo Dutti offers a fresh perspective on how to refine everyday dressing.
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