Fei Fei Sun is A Vision for Max Mara’s Pre-Fall 2018 Campaign

Joanna Elizabeth

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Published June 10, 2018

Fei Fei Sun stars in Max Mara's pre-fall 2018 campaign
Fei Fei Sun stars in Max Mara’s pre-fall 2018 campaign

Max Mara’s tailored outerwear takes the spotlight with the release of its pre-fall 2018 campaign. The Italian fashion brand enlists Chinese beauty Fei Fei Sun as the face of the season. Photographed by Steven Meisel, the 29-year-old covers up in dark looks including long coats, slouchy jackets and sheer shirts. Stylist Carine Roitfeld makes sure sunglasses and tote bags shine for accessories.

Related: Cara Taylor Embraces Neutrals for Max Mara’s Spring 2018 Campaign

Max Mara Pre-Fall 2018 Campaign

Max Mara focuses on sunglasses for pre-fall 2018 campaign
Max Mara focuses on sunglasses for pre-fall 2018 campaign
Steven Meisel photographs Max Mara's pre-fall 2018 campaign
Steven Meisel photographs Max Mara’s pre-fall 2018 campaign
Fei Fei Sun fronts Max Mara's pre-fall 2018 campaign
Fei Fei Sun fronts Max Mara’s pre-fall 2018 campaign
An image from Max Mara's pre-fall 2018 advertising campaign
An image from Max Mara’s pre-fall 2018 advertising campaign
Fei Fei Sun wears a long coat in Max Mara's pre-fall 2018 campaign
Fei Fei Sun wears a long coat in Max Mara’s pre-fall 2018 campaign
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