
Miu Miu’s L’Été 2025 campaign brings a playful, polished twist to summer dressing. Set in a lush garden, the photos feel like a secret getaway where retro prep meets youthful freedom. Artist Siân Davey captures this feeling in her first fashion campaign, casting rising stars like Callina Liang and Diana Silvers alongside a diverse group of models including Song Ah, Yura Romaniuk, and Caitlin Soetendal.
Miu Miu L’Eté 2025 Campaign

The looks span from structured to spontaneous. Think aviator jackets with Bermuda shorts, striped tops under suede layers, and delicate sundresses paired with footless socks and sandals. There’s a constant mix of contrast like sporty polos against romantic skirts, rugged jackets with bare legs, and sneakers with mismatched laces.

Bags are a key focus, from the woven Wander to the suede Aventure and bold canvas backpacks. Accessories finish the looks with charm: chunky belts over shorts, crocheted totes, and oversized aviators give off nostalgic cool.

It’s a Miu Miu collection that feels lived-in yet styled with intention, evoking long afternoons and late sunsets.




