Olivia Rodrigo & Lancôme: Unveiling the New Ambassador

Joanna Elizabeth

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Published November 22, 2024

Olivia Rodrigo Lancome Ambassador 2024 Photoshoot
Olivia Rodrigo has been named Lancôme’s new global brand ambassador. Photo: Amy Troost / Lancôme

Olivia Rodrigo is taking the world by storm, and Lancôme has taken notice. The chart-topping singer of ‘Vampire’ fame has been named the cosmetics brand’s new global ambassador.

As she dominates the music scene with her 95-date GUTS World Tour, she’ll also be featured in Lancôme’s upcoming campaigns and launches. In her debut as the brand’s ambassador, Olivia showcases her striking features with a glamorous makeup look.

Olivia Rodrigo Named Lancôme Ambassador

Sticking out her tongue, Olivia Rodrigo is Lancôme's new face.
Sticking out her tongue, Olivia Rodrigo is Lancôme’s new face. Photo: Amy Troost / Lancôme

Her face is flawless, thanks to Teint Idole Ultra Wear in 345N and Blush Subtil Powder Blush in 345 Rose Fresque. A dramatic eye look is achieved with Lash Idole Eye Liner in 01 Glossy Black, Cils Booster XL Enhancing Lash & Mascara Primer, and Définicils High-Definition Mascara in 01 Black.

The finishing touch? L’Absolu Rouge Cream Lipstick in 132 Caprice de Rouge on her lips. Behind the scenes, makeup artist Melissa Hernandez works her magic.

Singer Olivia Rodrigo poses with red lipstick for Lancôme.
Singer Olivia Rodrigo poses with red lipstick for Lancôme. Photo: Amy Troost / Lancôme

Speaking about her new role, Olivia points out the importance of self-acceptance. “Embracing your individuality is so important in beauty since there are many unrealistic expectations placed on young women today. Lancôme is an iconic and timeless brand that promotes beauty from within and I am honored to be part of their family.”


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