Perfect Moment’s spring-summer swim 2024 campaign celebrates the jet-set lifestyles inspired by Ibiza. Grace Burns, the daughter of supermodel Christy Turlington, captures the images, including her friends Stella Jones and Paloma Baygual Nespatti as models.
Perfect Moment Spring/Summer Swim 2024 Campaign
The Es Vedra rock formation inspired the collection, which mirrors Ibiza’s natural beauty through a palette of warm oranges, deep blues, and graphic grays. Each piece blends functionality with style. The high-performance Vita fabric used in the swimwear ensures resistance to chlorine, UV, and sunscreen while maintaining eco-friendly credentials.
The swimsuits feature high-leg cuts and slim straps for minimal tan lines, accented with the brand’s signature star motif. The denim pieces pay homage to the brand’s skiwear heritage, incorporating the North Star emblem and echoing the design of the best-selling Aurora ski pants with a fresh summer twist.
Grace Burns brings a fresh, playful energy to the campaign, opting for intimate film photography over traditional camera crews. This approach captures the genuine moments of friendship and fun shared by the models and is complemented by coordinating accessories like branded towels and caps, creating a cohesive summer look.
The Perfect Moment spring-summer 2024 collection is now available online, with prices ranging from $80 to $325.
