Perfume

Edie Campbell to Front YSL Beauty Black Opium Fragrance

YSL Beauty Opium Revamped–With its campaign for its new “Black Opium” fragrance, Yves Saint Laurent Beauty is aiming to tap a younger consumer. First up, …

Campaign, Perfume

See Doutzen Kroes’ Steamy Calvin Klein “Reveal” Fragrance Ad

Calvin Klein Reveal Fragrance–Following up the announcement, the Calvin Klein “Reveal” fragrance campaign has been launched with model Doutzen Kroes and actor Charlie Hunnam via …

Campaign, Perfume

Gigi Hadid Gets (Almost) Naked for Tom Ford Velvet Orchid Fragrance Ad

Gigi’s Big Reveal–Shot for the campaign of Tom Ford’s newest fragrance, Velvet Orchid, Gigi Hadid appears naked in a sexy image lensed by Mario Sorrenti …

Campaign, Perfume

ck One’s New Fragrance Campaign is Selfie Obsessed

ck One’s Social Campaign–Celebrating its 20th anniversary of its ck One fragrance, Calvin Klein has released a new campaign that is looking very Instagram-y with …

News, Perfume

Just Cavalli Logo Sparks Protest with Fragrance Ads Starring Georgia May Jagger

Roberto Cavalli’s “Just” by Just Cavalli fragrance ads have sparked protest due to their alleged use of a sacred Sufi Muslim symbol. The label denies any similarities…

Campaign, Perfume

Revealed: Georgia May Jagger in Thierry Mugler “Angel” Fragrance Ad

Georgia May is an Angel–British model Georgia May Jagger’s new fragrance campaign for Thierry Mugler’s “Angel” scent has been revealed. The blonde beauty follows in …

Celebrity, Perfume

Alicia Keys’ Givenchy Fragrance Ad for ‘Dahlia Divin’ Revealed

Alicia Keys for Givenchy Scent–After the news was announced last month, Givenchy has released its ‘Dahlia Divin’ fragrance campaign starring Alicia Keys. WWD revealed the …

Campaign, Celebrity, Perfume

Beyonce Sizzles in Gucci with ‘Heat Wild Orchid’ Fragrance Ad

In advance of her On the Run tour with husband Jay-Z, Beyonce introduces the 5th fragrance in her award-winning Heat fragrance franchise, Heat Wild Orchid, …

Celebrity, Perfume

Rita Ora Poses in Times Square for DKNY’s “My NY” Fragrance Ad

The new scent from DKNY, My NY, enlists singer Rita Ora as the campaign’s face. The UK-raised blonde previously starred in the label’s resort 2014 …

Campaign, Perfume

Josephine Skriver Stars in Tom Ford Fragrance Ad

Tom Ford’s Naked Scent–Known for pushing the limits with his risky advertisements, American designer Tom Ford releases a new fragrance campaign which shows that sex …

Campaign, Perfume

Anna Ewers Tapped for Balenciaga’s First Scent Under Alexander Wang

Wang’s First Fragrance for Balenciaga–B. Balenciaga is the first scent from the Parisian fashion house under Alexander Wang. Model Anna Ewers stars in the campaign …

Perfume

Edie Campbell to Front YSL Beauty Black Opium Fragrance

See Doutzen Kroes’ Steamy Calvin Klein “Reveal” Fragrance Ad

Gigi Hadid Gets (Almost) Naked for Tom Ford Velvet Orchid Fragrance Ad

ck One’s New Fragrance Campaign is Selfie Obsessed

Just Cavalli Logo Sparks Protest with Fragrance Ads Starring Georgia May Jagger

Revealed: Georgia May Jagger in Thierry Mugler “Angel” Fragrance Ad

Alicia Keys’ Givenchy Fragrance Ad for ‘Dahlia Divin’ Revealed

Beyonce Sizzles in Gucci with ‘Heat Wild Orchid’ Fragrance Ad

Rita Ora Poses in Times Square for DKNY’s “My NY” Fragrance Ad

Josephine Skriver Stars in Tom Ford Fragrance Ad

Anna Ewers Tapped for Balenciaga’s First Scent Under Alexander Wang

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