Maya Hawke & KARINA Shine in Prada’s Holiday 2024 Ad

Joanna Elizabeth

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Published October 16, 2024

Louis Partridge, KARINA, and Maya Hawke pose around a table in Prada's holiday 2024 campaign.
Louis Partridge, KARINA, and Maya Hawke pose around a dinner table in Prada’s holiday 2024 campaign. Photo: Willy Vanderperre / Prada

Prada pulls out all the stops for its festive holiday 2024 campaign. The cast is just as impressive as the elaborate set, featuring actress Maya Hawke, K-Pop sensation KARINA from Vespa, British actor Louis Partridge, and American actor Kelvin Harrison Jr.

Prada Holiday 2024 Campaign

Prada sets its holiday 2024 campaign around a dinner table.
Prada sets its holiday 2024 campaign around a dinner table. Photo: Willy Vanderperre / Prada

Photographed by Willy Vanderperre, the images exude the perfect blend of sophistication and playfulness, set against a bold backdrop of a red room with a striking black-and-white checkered floor. But that’s not all; life-sized versions of Prada’s Tricks robots make a special appearance as dinner guests.

KARINA poses with a red handbag in Prada's holiday 2024 campaign.
KARINA poses with a red handbag in Prada’s holiday 2024 campaign. Photo: Willy Vanderperre / Prada

Of course, fashion is the real showstopper. For women, expect a cozy array of outerwear, show-stopping dresses, and statement tops with intricate embellishments. Meanwhile, handbags range from chic, soft envelope styles to sleek, structured silhouettes that are sure to make a statement.

It’s clear that no detail has been spared. The tables are adorned with exquisite desserts from the legendary Marchesi 1824, featuring decadent treats like towering tiered cakes topped with adorable bears and ornate Panettone.


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