Gigi Hadid Wows in Rabanne’s Million Gold Perfume Ad

Joanna Elizabeth

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Published August 27, 2024

Gigi Hadid Rabanne Million Gold Eau de Parfum Ad
Gigi Hadid fronts Rabanne’s Million Gold for Her Eau de Parfum ad campaign. Photo: Mert Alas / Rabanne

Gigi Hadid dazzles as the new face of Rabanne’s Million Gold for Her Eau de Parfum campaign. The scent’s tagline, “it should cost a billion to look this good,” is perfectly embodied by the supermodel.

Captured by the lens of Mert Alas, Gigi exudes glamour in a stunning gold dress, her tousled blonde locks and effortless pose making her look every bit a million bucks.

Gigi Hadid for Rabanne Million Gold Eau de Parfum Ad

A look at the Rabanne Million Gold Eau de Parfum bottle.
A look at the Rabanne Million Gold Eau de Parfum bottle. Photo: Rabanne

But what about the scent itself? Million Gold for Her Eau de Parfum is a skillful blend of fruit and floral notes, with a top note of rose, a heart note of white flower bouquet, and a base note of mineral musk.

The result is a feminine and modern perfume, perfect for the woman who wants to make a statement.

The bottle, too, is a work of art. It’s a true showstopper featuring multi-faceted glass and a gold-hued liquid inside. An extra-large link decorates the front, recalling the brand’s house signatures. And the best part? The fragrance is refillable.

Gigi Hadid poses with the new Rabanne Million Gold scent.
Gigi Hadid poses with the new Rabanne Million Gold scent. Photo: Mert Alas / Rabanne

The campaign’s creative team, led by stylist Marie-Amélie Sauvé, hairstylist Stephane Lancien, and makeup artist Diane Kendal, has crafted a truly unforgettable visual.

Every detail, from Gigi’s dewy complexion to her flawlessly imperfect hair, contributes to an image that is equal parts sophisticated and sultry.


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