Hailey Bieber Strips Down for Her Skincare Brand, Rhode

Joanna Elizabeth

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Published June 15, 2022

Hailey Bieber Rhode Skin Campaign 2022
Hailey Bieber stars in debut campaign for her skincare brand, Rhode. Photo: Stevie Dance

Introducing her skincare brand, Rhode, Hailey Bieber also fronts the debut campaign. The cosmetics line features products promoted as both luxurious and affordable. The products include a serum (also known as glaze), a moisturizer (also known as brc), and a lip treatment. Rhode promotes a multi-tasking and minimal skincare routine.

Rhode Skin 2022 Campaign

Hailey Bieber Rhode Skin Makeup
Showing a natural glow, Hailey Bieber fronts 2022 campaign for Rhode skincare. Photo: Stevie Dance

In advertisements, Hailey Bieber poses in stripped-down portraits. She is shown up close against a white background in one set, while in the other, the scene reflects Rhode’s packaging. The blonde is seen wearing a variety of lingerie and loungewear, such as tank tops, briefs, and bralettes.

Related: Hailey Bieber Lights Up Tiffany & Co. T Collection Campaign

Hailey Bieber Face Skin
Supermodel Hailey Bieber gets her closeup with Rhode. Photo: Stevie Dance

we spent years working on our formulas with our skin board of dermatologists and chemists to make sure that every rhode product restores, protects and nurtures your skin. our formulas only use high-performance ingredients at efficacious levels. each one is purposeful, non-sensitizing, and chosen for its efficacy because a happy skin barrier is a glowy skin barrier.

Rhode
Hailey Bieber Tank Top Underwear Rhode
Lounging in white, Hailey Bieber poses for Rhode campaign. Photo: Rhode

The peptide glazing fluid is a skin-plumping and hydration-promoting gel serum that is lightweight and quickly absorbs the skin. Meanwhile, the barrier restore cream is said to have a formulation that is non-heavy and provides moisture. Finally, a lip peptide treatment that leaves the lips feeling soft all day long is available in salted caramel, fragrance-free, and watermelon slice flavors.

Hailey Bieber Tank Top Rhode Grey
All of Rhode’s products are priced under $30. Photo: Rhode
Hailey Bieber Rhode Logo
Model Hailey Bieber poses with Rhode logo. Photo: Rhode
Rhode Debut Products
Rhode unveils debut products for 2022. Photo: Rhode

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