Salvatore Ferragamo unveils its spring-summer 2022 campaign titled Hotel Splendid. Images captured by Hugo Comte and a short film directed by artist and director Amalia Ulman serve up a luxurious scene. The cast includes Ulman, actor Jharrel Jerome, as well as models Greta Hofer, Sacha Quenby, and Xu Meen.
Salvatore Ferragamo Spring/Summer 2022 Campaign
Captured in a vacation spot, women wear fluid dresses, long scarves, and wide-leg trousers. The Ferragamo Studio bag, Trefoil, and the brand-new ultra-soft Bucket Bag make an appearance for accessories. Footwear includes Vara and Varina styles, knit-top mules, and the bohemian-inspired Gancini buckle clogs.
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“Discover a campaign that personifies that summery essence of beauty and endless opportunities, through the unmistakable all-Italian passion for life, elevating the brand’s new collection of accessories and clothing to the center stage using different perspectives,” Ferragamo shares.