David Yurman and brand ambassador Scarlett Johansson continue a partnership with the Lower Eastside Girls Club of New York (LESGC). This time, 100% of net profits from the sale of pistachio green cable bracelets and 20% of the purchase price from sales of Johansson’s selected designs will be donated to the organization.
This marks the second year in a row that the actress has collaborated with the Lower Eastside Girls Club for David Yurman, having previously been the face of the brand’s 2023 campaign and holiday advertisements.
David Yurman x LESGC 2023 Collection
The collaboration will last from now until June 30, 2023, and the organization aims to empower young women in New York City through innovative year-round programming and mentoring.
The campaign images feature Scarlett Johansson showing off the David Yurman green cable bracelet and select designs. In other photos, she poses by the pool and on the beach, creating a dreamy atmosphere that is perfect for the summer season.
In an official statement, Scarlett Johansson praised the Lower Eastside Girls Club for creating a safe environment for young people to develop their leadership skills and empowering them for the future.
The organization has been actively fostering positive change in the lives of many young New Yorkers at a grassroots level, which makes it a natural fit for the partnership with David Yurman.
The LESGC collaboration will offer customers the chance to support a great cause while getting their hands on stylish jewelry. Johansson’s selected designs include the Sagittarius Zodiac Amulet in 18K yellow gold, the Evil Eye Amulet with diamonds, the Pavé Initial Pinky Ring in emerald and silver, and the Carlyle Hoop Earrings.
