See Juicy Couture’s “California Oasis” Spring 2015 Behind the Scenes + Video

Joanna Elizabeth

/

Published January 15, 2015

juicy-couture-spring-2015-backstage01

After seeing the campaign images earlier this week, take a look at some behind the scenes images from Juicy Couture’s spring-summer 2015 advertisements featuring Edita Vilkeviciute. The label also released the official campaign video which mixes “retro” and “high tech” methods. Directed by and captured by Tarik Malak and Timothy Douglas, the film uses a RED camera as well as a GoPro Hero4. Set to the tunes of Flock of Seagulls, “I Ran”, Edita is an absolute vision while posing underneath the hot California sun.

Model: Edita Vilkeviciute @ DNA | Film/Directing: Tarik Malak & Timothy Douglas | Creative Direction: Roi Elfassy | Makeup Artist: Fredrik Stambro | Hair Stylist: Ward Stegerhoek | Casting: Anita Bitton @ Establishment Casting

juicy-couture-spring-2015-backstage02

juicy-couture-spring-2015-backstage03

juicy-couture-spring-2015-backstage04

juicy-couture-spring-2015-backstage05

juicy-couture-spring-2015-backstage06

juicy-couture-spring-2015-backstage07

juicy-couture-spring-2015-backstage08

juicy-couture-spring-2015-backstage09


Recent Updates

Emma-Corrin-Miu-Miu-Upcycled

Emma Corrin Is the Face of Miu Miuā€™s Upcycled Vision

Emma Corrin brings vintage vibes to Miu Miuā€™s Holiday 2024 Upcycled collection. The actor shines in vintage postcard-inspired visuals, lensed ...
Shon-Mott-Winter-2024

Shon Mottā€™s Dance-Inspired FW 2024 Campaign

Photographed by Martin Gatti, Barcelona-based Shon Mottā€™s fall-winter 2024 campaign, ā€œMovement Towards Freedom,ā€ captures the synergy between fashion and the ...
Gucci Gift Part 3 Campaign Solange

Solange & Tina Knowles Take the Spotlight in Gucci Gift Ad

Gucciā€™s Holiday campaign has just gotten a lot cozier. The designer brand debuts part 3 with Gucci Gift: Heading Home ...
Emporio-Armani-Underwear-Winter-2024

Emporio Armani Underwear Winter 2024: Sleek & Chic

Emporio Armani Underwear launches its sensual fall-winter 2024 campaign. This season, delicate lace and bold logo branding stand out in ...
Nike-Isamaya-Ffrench-Air-Max

Isamaya Ffrench x Nike: The Air Max Dn Gets a Makeover

In a bold collaboration, makeup artist Isamaya Ffrench joins forces with Nike to unveil two exclusive colorways of the Air ...
Balmain-Resort-2025-Campaign

Balmain’s Resort 2025 Campaign Delivers Parisian Glamour

Balmain just turned up the glamour dial for its resort 2025 campaign, and Paris is shining brighter than ever. Against ...