Talents from the world of fashion, dance, acting, and music take the spotlight in Simone Rocha x H&M’s campaign. Photographed on location at the Great Dixter house and gardens in East Sussex, England, the outdoors serves as the perfect backdrop. Tyler Mitchell captures these hazy images, which feature Daisy Edgar-Jones, Francesca Hayward, Faye Wei Wei, Kelsey Lu, Tess McMillan, Adwoa Aboah, and Kesewa Aboah. Styled by Robbie Spencer, romantic designs with puff sleeves, as well as rich prints, stand out. For beauty, Thomas De Kluyver works on makeup for the shoot with hair by Cyndia Harvey.
Related: See the Simone Rocha x H&M Lookbook
Simone Rocha x H&M Campaign
“I wanted the campaign to capture the spirit and community of the cast as well as the collection itself. Asking Tyler and all the inspiring individuals featured to explore the natural relationships between friends, nature, family, and femininity. Creating something natural, playful, and poetic set in the beautiful Great Dixter.”
Simone Rocha