Sofia Richie is a California Girl in Tommy Hilfiger Denim’s Latest Campaign

Joanna Elizabeth

/

Published February 19, 2017

Sofia Richie stars in Tommy Hilfiger Denim's spring-summer 2017 campaign
Sofia Richie stars in Tommy Hilfiger Denim’s spring-summer 2017 campaign

Sofia Richie is now a Tommy girl. The 18-year-old social media star appears in the spring-summer 2017 campaign from Tommy Hilfiger Denim. Sofia joins Lucky Blue Smith and Anwar Hadid in the sun-drenched images. The advertisements found inspiration on the life of today’s urban millennials. Shot in Los Angeles, California, the pieces are inspired by 70’s styles. From patchwork denim to graphic sweatshirts and frayed edges, Hilfiger offers cool style for the warm weather months.

Related: Sofia Richie Takes on Street Style for Michael Kors Campaign

Sofia Richie – Tommy Hilfiger Denim Spring/Summer 2017 Campaign

Anwar Hadid, Sofia Richie and Lucky Blue Smith front Tommy Hilfiger Denim's spring-summer 2017 campaign
Anwar Hadid, Sofia Richie and Lucky Blue Smith front Tommy Hilfiger Denim’s spring-summer 2017 campaign
Posing by the pool, Sofia Richie joins Lucky Blue Smith and Anwar Hadid for Tommy Hilfiger Denim campaign
Posing by the pool, Sofia Richie joins Lucky Blue Smith and Anwar Hadid for Tommy Hilfiger Denim campaign
Sofia Richie wears Hilfiger Denim sweatshirt
Sofia Richie wears Hilfiger Denim sweatshirt
Sofia Richie eats a popsicle in Tommy Hilfiger Denim's spring-summer 2017 campaign
Sofia Richie eats a popsicle in Tommy Hilfiger Denim’s spring-summer 2017 campaign
Posing in Tommy Hilfiger Denim, Sofia Richie wears sleeveless maxi dress
Posing in Tommy Hilfiger Denim, Sofia Richie wears sleeveless maxi dress
Sofia Richie channels the 70's in a knit tank and shorts from Tommy Hilfiger Denim
Sofia Richie channels the 70’s in a knit tank and shorts from Tommy Hilfiger Denim
Social media star Sofia Richie rocks sweatshirt and embellished denim skirt from Tommy Hilfiger Denim
Social media star Sofia Richie rocks sweatshirt and embellished denim skirt from Tommy Hilfiger Denim

Shop Tommy Hilfiger Denim’s New Arrivals:

Hilfiger Denim I Heart Tommy Sweatshirt
Embrace a soft fabric – Hilfiger Denim I Heart Tommy Sweatshirt

Hilfiger Denim Paisley Fleece Sweatshirt
Go crazy for paisley – Hilfiger Denim Paisley Fleece Sweatshirt
Hilfiger Denim Dynamic Stretch Skinny Fit Jean
Embrace a skinny fit – Hilfiger Denim Dynamic Stretch Skinny Fit Jean
Hilfiger Denim Distressed Skinny Fit Jean
Distressed denim is always in – Hilfiger Denim Distressed Skinny Fit Jean
  • Season :
  • Fashion Label :
  • Talent :

    • Recent Updates

    Olivia-Rodrigo-Lancome-LAbsolu-Rouge

    Olivia Rodrigo & Lancôme Deliver the Ultimate Matte Lip

    Olivia Rodrigo, the chart-topping pop star, takes center stage in Lancôme’s latest ad for its L’Absolu Rouge Drama Matte lipstick ...
    Dior-Lip-Addict-Glow-2025-Ad

    Jisoo, Anya Taylor-Joy & Willow Shine in New Dior Addict Ad

    Dior is shining bright with its latest Dior Addict Lip Glow campaign. It stars three global icons: K-pop sensation Jisoo, ...
    Perfect-Moment-Winter-2024

    Perfect Moment Winter 2024: The Skiwear of Your Dreams

    Perfect Moment’s winter 2024 collection spotlights high-performance skiwear and fashion-forward style. The campaign features vibrant imagery full of snow. It ...
    Gwyneth-Paltrow-Saint-Laurent-Spring-2025

    Gwyneth Paltrow Headlines Saint Laurent Spring 2025 Ad

    Gwyneth Paltrow brings understated elegance as the new face of Saint Laurent's spring 2025 campaign. Shot by renowned photographer David ...
    Balmain-Hair-1974-Campaign2

    Balmain Hair Brings Back Vintage Glam Styles

    Balmain Hair's new campaign is a striking homage to the brand’s 50-year legacy. Called 1974, the images star Eniko Mihalik ...
    Carolina-Herrera-Good-Girl-Blush-Elixir

    Karlie Kloss Stuns in Carolina Herrera’s Blush Elixir Ad

    Carolina Herrera has introduced Good Girl Blush Elixir, a new eau de parfum. Supermodel Karlie Kloss, the original face of ...