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Spell debuts its enchanting Fleur collection, celebrating vintage aesthetics and romantic details. Drawing inspiration from 1930s bias cuts and the effortless style of Liv Tyler, Fleur is a dreamy addition to the brand’s repertoire.
Spell Fleur 2024 Collection

The collection features custom paisley prints, delicate lace accents, floral slips, and cascading ruffle dresses that evoke a coquette charm. The lookbook, captured by photographer Jamie Green, showcases model Théa Ros in a series of sun-drenched outdoor shots.
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Styled by Ashleigh Bakos, the ensembles are adorned with long necklaces and flats, enhancing their retro appeal. The collection’s color palette is a soft, inviting blend of pastels, including shades of pink, blue, and yellow, adding to the overall romantic feel.
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Spell continues its journey into boho style with Fleur, following the success of its Bohème collection. With 100% of Fleur styles incorporating natural, renewable fibers, Spell is also committed to sustainability, aligning with its 2025 roadmap.
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