Fredderike Sofie Models Minimal Style in Theory’s Fall Campaign

Joanna Elizabeth

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Published August 25, 2016

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Updated March 27, 2017

Fredrikke Sofie stars in Theory's fall-winter 2016 campaign
Frederikke Sofie stars in Theory’s fall-winter 2016 campaign

Theory’s fall-winter 2016 campaign brings a new take on minimalism. Starring models Frederikke Sofie and Binx Walton, the studio shots were photographed by David Sims. According to WWD, the images focus on the play of light and shadow. Full-length looks are juxtaposed with intense, cropped shots of the models faces. As always, Theory’s wardrobe essentials stand out. From suit jackets to mock necks to leather jackets, fall stapes are on full display.

Frederikke Sofie's signature blonde waves are on display for Theory's fall advertisements
Frederikke Sofie’s signature blonde waves are on display for Theory’s fall advertisements

Theory's fall 2016 advertising campaign features red mock neck and high-waist pants
Theory’s fall 2016 advertising campaign features red mock neck and high-waist pants
Binx Walton wears green jacket and cropped pants in Theory's fall 2016 campaign
Binx Walton wears green jacket and cropped pants in Theory’s fall 2016 campaign
Model Frederikke Sofie gets her closeup for Theory's fall campaign
Model Frederikke Sofie gets her closeup for Theory’s fall campaign
An image from Theory's fall-winter 2016 campaign
An image from Theory’s fall-winter 2016 campaign

Shop Theory’s New Arrivals:

Theory Classic Merino Mock Neck
Theory Classic Merino Mock Neck

Theory Double Face Wool Cashmere Unconstructed Coat
Theory Double Face Wool Cashmere Unconstructed Coat
Theory Stretch Twill Unconstructed Jacket
Theory Stretch Twill Unconstructed Jacket
Theory Wool Jersey Unconstructed Jacket
Theory Wool Jersey Unconstructed Jacket

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