Valentino’s pre-fall 2025 campaign transforms everyday scenes into stylish moments, set outside a retro ice cream parlor. Shot by Glen Luchford, the campaign stars Amelia Gray, Kai Schriber, and Scarlett White, amongst others, in cinematic shots that feel like stills from a fashion film.
From bike rides in brocade heels to striking a pose in frosted lace gloves, the campaign blurs the line between casual and high fashion. Alessandro Michele’s creative direction leans into layered textures, vintage-inspired tailoring, and playful accessories. Think embellished tights, power suits, and sheer socks with pastel platforms.
Jonathan Kaye’s styling gives each look personality, while the Vain bag shines in both shoulder and top handle forms. Whether it’s a leopard print statement or sleek black leather, it’s the one piece that ties every outfit together.
An accompanying video, set to Juliette Armanet’s Imaginer l’Amour, captures the models in motion for another look at the Valentino season.
