Versace Sets Spring 2017 Campaign in Kentucky

Joanna Elizabeth

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Published December 15, 2016

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Updated April 12, 2017

Bruce Weber photographs Versace's spring-summer 2017 campaign
Bruce Weber photographs Versace’s spring-summer 2017 campaign

After setting its fall campaign in Chicago, Versace heads to Kentucky for its spring-summer 2017 advertisements. Photographed by Bruce Weber, models pose next to horses against a backdrop of rural greenery. Wearing sporty designs full of color-blocking relaxed silhouettes, models Anna Ewers and Edie Campbell appear in the campaign. According to the official release, the campaign “encapsulates the freedom and dynamism of summer, the active mood that is at the heart of Versace SS17 for both men and women.”

Related: See Versace’s Spring 2017 Runway Show

Versace Spring/Summer 2017 Campaign

Edie Campbell and Anna Ewers star in Versace's spring 2017 campaign
Edie Campbell and Anna Ewers star in Versace’s spring 2017 campaign
Model Edie Campbell poses next to a horse in Versace's spring 2017 campaign
Model Edie Campbell poses next to a horse in Versace’s spring 2017 campaign
An image from Versace's spring 2017 campaign
An image from Versace’s spring 2017 campaign

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