Victoria’s Secret introduces a companion to its LOVE fragrance called, ‘First Love’. A fresh floral scent features Lotta Maybelake as the face of its new campaign captured by Zoey Grossman. Jasmine Sanders also joins the advertisements fronting images for LOVE’s original scent. ‘First Love’ is described as pure and untainted with notes of violet leaf, lily of the valley and sheer musk. “The epitome of purity & innocence. I paired clean floralcy with sheer musks to provide a more intimate skin-hugging effect.” – says perfumer Nathalie Benareau, Symrise
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Victoria’s Secret ‘First Love’ Fragrance Campaign