Zimmermann’s spring 2025 campaign invites us into a desert dreamscape set amidst the serene beauty of Morocco’s sandy landscape. Starring model Abény Nhial, the visuals celebrate dramatic, flowing designs that feel striking and effortless.
Zimmermann Spring 2025 Campaign
Benny Horne captured the collection, inspired by retro surfing films, showcasing airy fabrics and painterly prints. Designer Nicky Zimmermann’s signature aesthetic shines in each look. From voluminous ruffles and lace details to fluid silhouettes, the pieces evoke movement and romance.
Romy Frydman styled the ensembles, pairing them with oversized leather bags, strappy sandals, and statement jewelry, offering a modern take on wanderlust chic.
The sunlit setting underscores the collection’s natural palette, while makeup artist Jodie Boland enhances Abény’s radiant complexion with soft, glowing touches. Hair by Damien Boissinot complements the airy vibe.
Whether it’s a cascading gown reminiscent of ocean waves or tailored separates exuding effortless luxury, Zimmermann delivers a dreamy collection.
