Posted by Joanna on January 13, 2012 in 2012, Campaign, Club Monaco, Sasha Pivovarova, Serge Leblon, Spring, Spring 2012

On the Waterfront – Sasha Pivovarova stars as the face of Club Monaco’s spring 2012 campaign, shot by Serge Leblon. Taking inspiration from the California Coastline, the advertisements focus on the outdoors with lightweight dresses and sweaters made for a chilly spring day. Sasha is joined by male model Casey Taylor as she explores the waterfront.





